The musicians guide to Merch. 

Remember, it’s called the music business.

Selling merch is one of the most profitable things indie musicians can do. That’s why we created this guide, packed with tips and tactics to help you get more out of each show. And by more we mean more money, more fans, and more success. 

Here’s a peek at what’s inside:

  • Tips to set up an effective merch table

  • How to get fans to visit your merch table

  • Creating a compelling visual aesthetic

  • How to decide on products and pricing 

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